Samsung 5G AR Showcase

Project Overview

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‍Challenge

As Samsung is launching products with 5G capabilities, they wanted to showcase possible 5G applications and how Samsung’s products can play a significant role. I was tasked with designing an immersive experience that showcases how Samsung’s 5G capabilities can enhance a Sports Media experience.

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Role:
Interaction Designer

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Period:
Oct 2020 - Oct 2020

UI CONCEPT

In this tablet augmented reality experience, I wanted to visualise the possible real time data tracking and monitoring of a racing car and its driver. A 3D animated sequence of a racing car will be looped, while several UI elements containing data will be shown.

This AR experience will be triggered after scanning a AR marker within the Samsung Showroom.

Video Panels

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Final Product

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